River Palm RealtySouth Florida real estate

A boutique South Florida real estate practice serving Miami through Palm Beach. Editorial layout, neighborhood guides, and a buyer/seller flow that filters for the right clients before listings are ever shown.

River Palm Realty — site preview

The challenge

Most South Florida realtor sites lean on the same beach-hero-plus-headshot-plus-MLS-embed template, and serious buyers tune them out within two scrolls. River Palm Realty wanted the opposite: a site that signals taste before it signals listings, so the right buyers and sellers self-select in.

Our approach

Drone-footage hero with the literal coastline behind the brand mark. Editorial cards across Home, About, Portfolio, and Services instead of an MLS dump. A neighborhood marquee — Miami, Coral Gables, Key Biscayne, Las Olas, Boca, Delray, Palm Beach — that reads like a travel feature. RealEstateAgent schema with named City references for each market so River Palm shows up for searches like "Miami Beach realtor" and "Delray waterfront homes" — not just "realtor near me."

Outcome

A site that reads more like a coastal lifestyle magazine than a realtor directory. Inbound inquiries arrive already pre-qualified — buyers who like the design tend to be the buyers who like the way River Palm does business.

Project details

Industry
South Florida real estate
Location
South Florida
Launched
April 2026

Tech stack

  • Static HTML
  • CSS
  • JavaScript

Services

  • Custom website build & deployment
  • Search engine optimization
  • Graphic design

Like what you see?

Tell us about your business and goals. We'll come back with a real plan — and a real number.

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